Brand Reps


Empowering your children through being a brand rep for KidEssence is easy!

The Ideal brand rep partner excels at taking great photos, is creative and has a good eye for detail.  If your child loves to pretend play, build forts in the living room or create all day long, KidEssence is the perfect brand for them!

Every Rep is required to:

  • Receive 2 items during your 2-month rep term.
  • Take 3-5 photos of each item that are high-quality resolution images within 1 week of receiving the item.

While we do not require you to exclusively rep with us, we do ask that when shooting, that only complimentary brands and not competitive ones be used in the photo.

  •  Send high-resolution photos to us via email or google drive within 1 week of receiving the item.
  • Provide feedback on current and new products. This includes leaving a review of the item on our website listings.

A few things we look for when choosing a brand rep:

  • Have great photos that match our aesthetic
  • Have an authentic and organically grown presence on social media
  • Have an active, public IG account (this allows for us to easily repost your rep posts to our page)
  • Have kids ages 0-12. 

Term Length

Your brand rep term will last for 2 months: Jan/Feb, Mar/Apr, May/Jun, Jul/Aug, Sept/Oct. Nov/Dec.

While we expect you to continue to meet our rep requirements consistently, If you find that you cannot fulfill your duties as a brand rep for KidEssence, we ask that you notify us promptly.  We reserve the right to immediately end any and all agreements with a brand rep due to non-completion of services.


Photo Guide:

We are expecting to receive:

  • High-Resolution photos
  • Edited Clear and uncluttered, crisp + clean in natural light
  • At least 2 photos must be in landscape orientation for website purposes. (we like this one to be the "money shot" if possible.
  • Photos that reflect our brand, read about us at
  • No filters or borders

KidEssence strives to empower kids through creative and imaginative play. Our baby blankets just aren’t baby blankets- they turn into capes to soar across the living room and provide comfort from the shadow in the dark room.  Our stuffed animals are best friends, confidants, and protectors of the lion den made of bed sheets.  Just as your child turns a piece of yarn into spaghetti, let your child play openly with our products to capture those 100% genuine moments. We love to receive photos that reflect our brand voice.

Photo Usage: Photos will be used across all social media platforms, the KidEssence website, Etsy shop, Handmade at Amazon and other marketing/promotional uses such as newsletters, display photos at shows, postcards and catalogs to retail stores etc.  We will not use your photos for any other purpose than to help build our brand.

Photos should be sent to or via a dropbox and that link be sent to us.


Benefits for KidEssence brand reps:

  • Items sent to you during your term with us are at no cost to you. 
  • 30% discount code for your personal use as well to share with followers, friends + family. 

Photo Release

I hereby authorize KidEssence LLC to publish the photographs and videos taken of me, my family, and/or the aforementioned minor children, for use for promotional/advertising purposes in both print and electronic format when used lawfully for promotional purposes, publicity, advertising, social media, and web content.

I release KidEssence LLC from any expectation of confidentiality for the aforementioned minor children and myself and/or my family and attest that I am the parent or legal guardian of the children listed above and that I have to authority to authorize KidEssence LLC to use their photographs, videos, and names.

I acknowledge that since participation in publications and websites produced by KidEssence LLC is voluntary, neither the minor children nor I will receive financial compensation.  I further agree that participation in any publication and website produce by KidEssence LLC confers no rights of ownership whatsoever.  I release KidEssence LLC, its contractors and its employees from liability for any claims by me or any third party in connection with my participation or the participation of the aforementioned minor children, myself and/or my family.


(Signature required on the application form) 


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